Popular culture is continuously shifting from one idea to the next. It wasn’t really all that long ago that the scourge of a generation was music videos on television. Compared to our social media saturated life now, however, MTV seems like an eon ago. To truly understand popular culture, one needs to understand how the internet works; stay on top of emerging trends; and ensure that when a new trend surfaces to not become too immersed a single fad. As we see time and time again, today’s popular cultural must-have, is tomorrow’s ironic meme.